RADIOGENICS
SIX KEY ELEMENTS OF POINT OF PURCHASE RADIO
1. IDENTITY - Your chance to tell your story to your customers. You plant a positive seed and leave a lasting impression.
2. 24 HOUR SERVICE - You are always open, even after you've locked the doors and have gone home. Imagine - now you always have a friendly person pitching your products and services - even after hours and on weekends!
3. INFORMATION - For customers on your products and services 24 / 7 / 365.
4. STIMULATES SALES - It's your best opportunity to target a captive, pre-qualified audience...to influence their unplanned purchases.
5. CO-OP - The opportunity to make money from your suppliers or nearby businesses that buy time on your radio station.
6. COMPETETIVE EDGE - Move ahead of the competition, with the impact of radio advertising, and the immediacy of Point-of-Purchase radio, giving you an exclusive competitive advantage.